Turn technical findings into implementable tasks
Technical SEO audit
The audit connects each finding to evidence, an affected page or template, a recommended change, and a verification condition. The result is a prioritized backlog a developer can act on.
What inputs are used?
The public website, sitemap, and context about the platform, migrations, or deployment. Private data and access are requested only after their purpose is agreed.
What is examined?
Crawling and rendered HTML, HTTP signals, robots and sitemap configuration, canonical and hreflang relationships, internal links, structured data, and available laboratory or field performance data.
When is this the wrong service?
A technical audit does not replace keyword research, a complete content strategy, link acquisition, or paid campaign work when those are the primary need.
What do you receive?
The backlog separates verified faults, risks, assumptions, and missing data. It does not attribute a search outcome to a technical change when content, competition, and demand also matter.
- verifiable evidence for each finding
- affected URL or template examples
- priority based on indexing and user risk
- a recommended technical or content change
- an acceptance check for later verification
- clearly marked assumptions and missing inputs
How does the audit work?
- 1We define the site, platform, and technical questions covered by the audit.
- 2Public URLs are crawled and sitemap, robots, canonical, and international targeting signals are compared.
- 3Rendered HTML, internal links, structured data, and measurable performance risks are reviewed.
- 4Findings with the same root cause are grouped and prioritized in the backlog.
- 5The backlog is handed over with acceptance checks; implementation is scoped separately.
Frequently asked questions
When is a technical SEO audit useful?
Before a launch or migration, when Search Console reports indexing issues, when URL errors recur, or when it is unclear which pages a search engine can crawl, render, and index.
What inputs are needed?
The public URL and context about the platform and recent changes are the starting point. Search Console, analytics, or hosting data are used only when available and included in the agreed scope.
What does the resulting backlog contain?
Each item includes evidence, an affected page or template example, a priority, the recommended change, and a way to verify the fix. Assumptions and missing data are identified separately.
Are fixes included in the audit?
Not automatically. The audit is a standalone deliverable that can go to your own developer. If Kraftio implements fixes, the selected backlog items and their checks are agreed in a separate scope.
A URL, the platform, and a short description of the issue or recent change are enough to begin. Access is discussed only after the scope is clear.